Hunter Douglas shutter systems helps scheme buck the trend

The striking Ixia development in London’s Shoreditch has bucked a sales trend by proving an instant hit with buyers, thanks to the scheme’s innovative design and in part to the bespoke Hunter Douglas shutter system.

Whilst the London property market stuttered following last year’s summer of sport in the capital, the Crest Nicholson scheme designed by architects HGP saw a surge of interest with 17 sold in just a six-week period.

The development, located just minutes from Old Street Roundabout in N1, comprises a mix of 48 private one and two-bedroom apartments and two and three-bedroom penthouses and 22 affordable apartments. The Hunter Douglas shutter system specified for the scheme and installed by Alumet has ensured Ixia has become a landmark residential development in a part of London that has seen an increase in construction.

Julia Reynolds, Sales & Marketing Director for Crest Nicholson London, commented:

“The real draws for buyers are the high specification on offer at Ixia combined with its location close to a range of transport links and to vibrant Shoreditch and the City. There is little else of comparable quality and value in the area.”

Combining contemporary design with clever technology, Ixia is a stylish development. Julia Reynolds added that the eye-catching exterior, with its stunning Hunter Douglas exterior titanium anodised shutters, add to the innovation of the development by allowing residents to make their own adjustments for privacy, light and shade.

Hunter Douglas Sliding Shutters blend style and functionality – both inside a building and outside. By providing building exteriors with a bespoke look as well as offering optimal solar effectiveness for maximum internal comfort, Sliding Shutters offer a total building solution.

Phase one on the Ixia scheme saw 244 sliding shutters installed and phase two included the addition of vertical fins on the shutters.

Shutters are a mainstay of traditional construction and with the abundance of glass in modern architecture, proper sun protection and a certain amount of privacy are important to create an internal comfort.

The Hunter Douglas sliding and custom designed folding shutters provide these elements while creating distinct looks which add to the building’s appearance.